As part of PocketMedia® specialist Z-CARD®’s ongoing promotion of its product range, graphic design and digital services, the company’s websites were redesigned and relaunched across all global sales territories.
New features included an enhanced product section with format videos and product-specific quote options, an expanded industry sector case study area, and territory-specific blog and news content.
The fully responsive site, built on WordPress, enables Sales and Marketing Managers within Z-CARD® to actively manage and update content relevant to their market or region. The platform was developed for ten Z-CARD® territories worldwide.
-
Design Considerations
- Deliver accessible, relevant content to both new and existing customers
- Create a flexible design structure to meet the specific needs of different territories and markets within the wider organisation
- Develop information request and ordering tools to support sales teams
- Empower territory managers to shape site content with region-specific news and updates
-
Roles :
Project Lead, Design, Web Development
